Search Engine Optimisation
CHOOSE A PACKAGE
Choosing the right SEO package is key to the overall success and speed of results for your website in organic search.
Weblogic's SEO DIY ToolRecommended
P 1,899per month incl VAT
- Dashboard to monitor your own SEO Data
- Website Audit Tool
- Suggested actions items to fix your SEO
- SEO Academy – keep abreast of SEO training
Get a quote
Done For YouOnsite SEO Monitoring
P 2,899 *per month incl VAT
* Weblogic does not create new content, we can help provide you with a content guide with the keywords that your customers are searching for so that you can write the copy;
- Keyword research
- Title tag keyword update
- Meta Tag keyword update
- Sitemap Indexing
- Competitor Keyword Benchmarking
- Local SEO with Google My Business
- Track Your Backlinks
Search Engine Optimisation
Weblogic’s SEO DIY Tool
Contact Us Today
Choose the right SEO package
What is Search Engine Optimisation?
S ometimes this topic creates a great deal of confusion, but it doesn’t have to. Search Engine Optimisation (SEO) is a fast-paced and dynamic field. It can also sometimes be frustrating, especially if you’re relying on outdated tactics that no longer work.
That’s why it’s crucial for you to stay well-informed and learn continuously. The alternative of course, is to use Search Engine Optimisation Consultants. At Weblogic we are well equipped to advise SEO on best practices.
Search Engine Optimisation is also more complex than ever.
It takes more than just building links, creating any old content, and adding a few keywords to improve your organic search rankings and increase the visibility of your business or brand.
You need to keep track of and understand:
- Emerging trends (e.g., voice search).
- Algorithmic changes.
- Technological advancements (e.g., machine learning).
- Your audience (e.g., how they behave and what they want).
So how do you develop a suitable Search Engine Optimisation strategy to dominate your competition in Google and other search engines?
Because, ultimately, it isn’t only about being found on search engines and driving traffic to your website. It’s about providing a great experience and generating leads and revenue.
The Benefits Of Search Engine Optimisation
Search engine optimisation is a key part of online marketing because search is one of the primary ways that users navigate the web. In 2014, over 2.5 trillion searches were conducted worldwide across search engines such as Google, Bing, Yahoo, Baidu, and Yandex. For most websites, traffic that comes from search engines (known as “natural” or “organic” traffic) accounts for a large portion of their total traffic.
Search results are presented in an ordered list, and the higher up on that list a site can get, the more traffic the site will tend to receive. For example, for a typical search query, the number one result will receive 40-60% of the total traffic for that query, with the number two and three results receiving significantly less traffic. Only 2-3% of searchers click beyond the first page of search results. Thus, even a small improvement in search engine rankings can result in a website receiving more traffic and potentially business.
Because of this, many businesses and website owners will try to manipulate the search results so that their site shows up higher on the search results page (SERP) than their competitors. This is where Search Engine Optimisation comes in. Weblogic has Search Engine Optimisation Consultants who can help guide you through this process.